CLASS (Culp-Lava applied Sewn Solutions)

 

CLASS BRANDING

In 2012, Culp Home Fashions established its cut and sew operation, CLASS (Culp-Lava Applied Sewn Solutions) in partnership with A. Lava and Son, a multi-faceted 4th generation family business. CLASS embraces the same values Culp has believed in since 1972: Empowering people to faithfully impact their families, the community and the industry. In my role at Culp Home Fashions, I redesigned the CLASS logo in 2017 and created brand guidelines that would help establish the brand as an integrated entity of Culp Inc.

Vertical integration from thread to finished product ensures the customer will have the innovation, quality and speed to market they expect. CLASS offers one stop shopping for zippered mattress covers, foundation covers, pillows, toppers, mattress products and other soft goods for the home. Our global manufacturing platform allows us to scale and flex depending on your requirements.

CLASS logo

CLASS Brand Guidelines

CLASS Infographic